Words from the brain of a marketing connoisseur.

Jan 9

What is marketing?

And why do you need it? In day-to-day business life, we use a lot of words and terms as second nature, but we don’t always know their...

Oct 3, 2022

Is it Time for a Rebrand?

The what, when, and why of rebranding. The visual representation of every business eventually becomes stale and requires an update. A...

Sep 11, 2022

What's the #1 Thing a Marketing Agency Should Offer you For FREE?

The answer may not be what you think. Marketing agency trauma is a REAL thing. So many of our clients have come to us after having...

Aug 3, 2022

5 REASONS WHY MARKETING IS IMPORTANT FOR A SMALL BUSINESS

If you're a small business owner, this blog is for you. We all have a basic understanding of what marketing is, but do we truly...

Jun 13, 2022

STAK MARKETING QUICK TIP #16: Carry Business Cards with You Everywhere You Go

This marketing quick tip is pretty self-explanatory, but everywhere you go has the potential to be a sales opportunity. Connect with...

May 30, 2022

STAK Marketing Book Club: We Should All Be Millionaires by Rachel Rodgers

"Plan for the financial life you want, not the one you have." - Rachel Rodgers This book just maybe our favorite book of the year so far....

May 24, 2022

Understanding Facebook Ad Structure

Understanding the difference between campaigns, ad sets, and ads on Facebook. We like to tackle Facebook ads in phases. The first phase...

May 22, 2022

Understanding the Different Facebook Ad Objectives

What are the difference in objectives and which ones are right for your goals? Once you have setup your Facebook Business Manager and...

May 19, 2022

Marketing Quick Tip #15: Ads are a long-term commitment

We are the bearer of bad news: doing social media and digital advertising isn't for everyone. One of the biggest reasons? Advertising is...

May 4, 2022

Where to Spend Your Social Media Advertising Bucks

Understanding the different social media platforms and which ones may be best for your business. Like with everything in marketing, there...

Apr 26, 2022

STAK Marketing Book Club: The Secret Thoughts of Successful Women by Valerie Young, Ed. D.

"I wasn't lucky. I deserved it." - Margaret Thatcher Raise your hand if you've ever dealt with imposter syndrome (me!). If you're a woman...

Apr 17, 2022

Marketing Quick Tip #14: Subject Lines Should be Nine Words or Less

We're going to put our money where our mouth is with this one: Subject Lines Should be 9 Words or Less

Apr 11, 2022

Email Marketing: Shopping & After-Sales Email Series

Email marketing is undoubtably one of the most necessary marketing tools a small business can have. As a small business marketing agency,...

Apr 7, 2022

Email Marketing: Evergreen Series

In this world, data is king. With ever-changing data policies and IOS updates, relying on third-party data is becoming increasingly less...

Apr 5, 2022

Email Marketing: Welcome Email Series

Why do you need a welcome email series? Email marketing is undoubtably one of the most necessary marketing tools a small business can...

Mar 29, 2022

STAK Marketing Book Club: Essentialism by Greg McKeown

If you haven't read Essentialism by Greg McKeown run don't walk and read it! By far this is our favorite book we've read this year...

Mar 21, 2022

Quick Tip #13 - Connect Your Website to Google Analytics

Here's your friendly reminder to connect your website to Google analytics. Think your website is already connected? Great! Go in and...

Mar 6, 2022

6 Must Have Webpages for Your Website, and What to Include on Each One

Expert tips from a marketing agency specializing in website design. One of our favorite services that we provide is website design. We...

Feb 27, 2022

STAK Marketing Book Club: Why Didn't Anybody Tell Me This Sh!t Before by Marcella Allison/Laura Gale

January 2022 Why Didn't Anybody Tell Me This Sh!t Before by Marcella Allison and Laura Gale is a compilation of letters to one's younger...

Feb 14, 2022

Marketing Quick Tip #12 - You're Selling More Than Just a Product and/or Service

Make Sure Your Customers Return Here's the deal, you may have the best product around town but unless your brand and business is in point...

Jan 24, 2022

THE 5 MUST HAVES TO INCLUDE IN YOUR BUSINESS PLAN

Today we’re talking about business plans. Both small, medium and large-sized businesses should have one. Business plans keep your...

Jan 23, 2022

Marketing Quick Tip #11: The Best Time to Post on Social Media is Different for Everyone

If you were to Google "What is the best time to post on social media?" you're probably going to get a lot of generic answers. More...

Jan 12, 2022

STAK Marketing Book Club: Girl on Fire, by Cara Alwill Leyba

January 2022 Girl on Fire by Cara Alwill Leyba is a great girl power book that’s also a quick read, perfect for those busy female...

Jan 9, 2022

Understanding & Identifying Customer Pain Points

Solving customer problems for small business marketing & growing your business WHAT ARE PAIN POINTS? A pain point is simply a problem. In...