Marketing Quick Tip #9 - You Need More Than One Logo
When you're designing your logo it's important to have more than one iteration of the design. These are the variations of logos you'll want to have created:
Horizontal - best for website design
Vertical - to fit vertical spaces
Square or Circle - best for social media
Secondary Colors or Inverse Colors - for backgrounds other than white
You're also going to want to make sure you have these file types:
.eps or vector - the original art file
.jpg - standard image file
.png - transparent background
If these recommendations go over your head, that's ok! Make sure you find a logo designer to fit these needs.
Owner/Founder STAK Marketing
Michelle Johnson is the owner, founder and Chief Marketing Guru at STAK Marketing. Our passion at STAK Marketing is to create beautiful STAKs of marketing strategies that help small businesses grow and reach their goals. STAK Marketing's expertise ranges from SEO to branding, e-mail marketing to website design, PR to advertising and much more - making STAK Marketing a one-stop-shop for all your small business marketing needs .